Toy Store Mania:

For the first time, Disney is adding a new video game to it's Toy Story Mania attraction as a way to promote the up-coming movie sequel.
The Disney's California Adventure attraction, Guests go on carriages that transport them to compete in front of a series of 4-D video games based on the movie.
Disney designed the attraction so that games could easily be swapped out or up-dated, possibly for holidays. Next month, a new game will be added for the first time since the attraction opened.
This new game called "Rex and Trixie"s Dino Darts," which has Guests shoot virtual darts at balloon targets. The game will replace " Bo Peep's Baaa-Icon Pop,"in late May. A film date has yet to be released. Trixie is a new dinosaur character in " Toy Story 3" who will befriend Rex.
Other new characters from "Toy Story 3," set to be released June 18, also will appear in different scences within Toy Story Mania.
In addition to the new game, a new character from "Toy Story 3," called Lotso, is set to join the cast at Disney's California Adventure starting Sunday,May 2,2010. Lotso, short for Lots-0-Huggin Bear, will join the Pixar Parade and greet Guests.
This isn't the first time Disney has used the parks to promote upcoming films. For example, Disneyland sold merchandise, gave out free tickets, added characters and began a show based on "The Princess and the Frog" more than a month before the movie came out last year.

DR LEE